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Navigating the Market: Reviews of the Best Scooter Brands This Year

02/11/2023
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Introduction to the Scooter Market

The scooter market has exploded in recent years, becoming a vibrant industry teeming with choices for consumers. It’s expected to hit a valuation north of $20 billion in 2023, a testament to its growth. This isn’t just about kids kicking along sidewalks anymore; scooters have emerged as a legitimate option for urban commuters, with improved designs, better build quality, and features that meet a variety of needs.

Scooters have come a long way from their humble beginnings. No longer just a toy, the modern scooter is an advanced piece of gear, born from technological innovation and a nod to eco-conscious travel. As they’ve gained traction with those looking to reduce their carbon footprint, the conversation around scooters has changed dramatically.

Choosing the top scooter brand isn’t child’s play, though. You’ve got to weigh up the pros and cons—durability, performance, style, and cost. And let’s not forget word-of-mouth and online reviews; they can be a goldmine of info on whether a scooter’s worth your dime or not. With brands left and right fighting for the spotlight, it pays to do your homework.

Here’s the deal: In this ever-growing market, it’s easy to get caught up in the noise of sales pitches and fancy jargon. But what really matters is what’s going to serve you best on the daily grind. Will it stand up to the city streets? Does it zip through traffic? Does it fold up nice and easy when you hop on the subway? And hey, you want it to look good, too—without breaking the bank.

Remember, though, no one’s perfect—not even scooter brands. They all have their quirks and perks. It’s not about finding the flawless ride; it’s about finding the ride that’s perfect for you.

Breaking Down Scooter Specifications

Choosing the right scooter involves a critical look at wheel size and material, deck features, and the braking system. Here’s an overview to help you make an informed decision:

When it comes to wheels, size matters. Bigger wheels can handle bumpy roads better, giving a smoother ride, while smaller wheels offer more control and agility—perfect for quick turns. Rubber wheels are a good pick because they last long and absorb shock well.

Wheel SizeComfort LevelDurabilityBest Use
Small (100-125mm)LowerMediumSmooth surfaces, tricks
Medium (140-200mm)ModerateHighStreet riding
Large (200mm+)HighVariesLong distances, rough terrain

The deck, where you stand, is crucial too. A wider deck gives you more room, helping with balance. This is particularly useful for beginners or if you’ve got bigger feet. Aluminum decks are light but strong, while reinforced plastic decks bend a bit more, providing a smoother ride. However, picking the wrong size or material can make riding uncomfortable or even unsafe.

Brakes are vital for safety. You’ll find different types on scooters: foot brakes, hand brakes, and disc brakes. Hand brakes, usually on pricier models, give you precise control. Foot brakes are simpler, often found on kids’ scooters. Disc brakes, ideal for fast rides or rough terrain, provide the strongest stopping power. Make sure the brakes respond well and suit the rider’s needs.

Taking all these into account ensures you get a scooter that’s just right, balancing maneuverability, comfort, and safety. It’s all about finding what fits your lifestyle.

Top 7 Brands from Toddler to Adult

Our trusty two-wheel companions come in all shapes and sizes, just like us. They cater to every age, whispering of independence to the young and tales of convenience to the older.

LuddyBaby

luddybaby
luddybaby

Since its inception in 2009, Luddy has carved a niche for itself in the ride-on toy industry. With an eye on what consumers actually want, Luddy’s product development process is rigorous and focused. They’re not just making scooters; they’re crafting experiences that nurture children’s physical development. Their scooters, designed with care, target comfort and the growth of young muscles.

Luddy doesn’t skimp on quality. They choose materials that are tough and harmless, meeting global standards like the FCC and CE. This quality obsession is clear in their production line, which is as automated as it gets, cutting down on errors. Luddy’s not just about making sturdy scooters. They genuinely care about the kids who ride them and the parents who buy them. Offering customized services and bulk purchases, they’re playing a smart game in the market.

Now, let’s get real for a second. Luddy is doing great, but they’re not resting on their laurels. They know that staying at the top means keeping an eye on the ball, adapting, and staying true to what families need. They’re not just selling a product; they’re selling peace of mind, and that’s what keeps them ahead of the pack.

LuddyBaby Company Card:

  • Founded: 2009
  • Product Range: Scooters, twist cars, balance bikes, tricycles, electric cars, protective gear, and educational toys.
  • Scooter for Age: 2 to 8 years old
  • Revenue: $100M
  • Employees: 50-100

Globber

Globber
Globber

Since its launch in 2014, Globber has cut a clear path to success in the competitive world of scooters. The founding team’s 20-plus years in scooter design and manufacture has certainly paid off. Globber scooters are now a common sight worldwide, with one being sold every 30 seconds—a stat that speaks for itself.

Their focus on safety, quality, and bringing new ideas to the table is reflected not just in their sales, but also in the industry recognition they’ve received. For instance, LuxLife magazine honored Globber with the title of “Most Innovative All-Ages Scooter Brand in 2020.” This recognition comes from thorough consideration of product quality, customer reviews, and the brand’s market presence. Globber has racked up over 30 awards in various categories, showing they’ve got something for everyone.

It’s not all about looks and innovation, though. Globber’s also at the top of its game when it comes to safety—a point underscored by a study from the Hong Kong Government Consumer Council. Out of 15 major brands, Globber scooters were found to be the safest, highlighting their commitment to their riders.

Globber Company Snapshot:

  • Founded Year: 2014
  • Product Range: Kids’ scooters, tricycles, electric scooters, adult scooters, balance bikes
  • Scooter for Age: Toddler to Adult
  • Revenue: <$5M
  • Employees: <25

Micro Kickboard

Micro Kickboard
Micro Kickboard

Micro Kickboard, a subsidiary of the Swiss brand Micro-Mobility, has made a name for itself in the scooter industry by producing top-notch scooters and personal transport options. With origins in Switzerland, the company has successfully expanded to the U.S., where it operates out of California and Michigan.

At the heart of Micro Kickboard’s operations is a commitment to sustainable transportation. This is evident in their diverse product line, designed to meet the needs of both kids and adults. Innovation is key to their success, as demonstrated by their groundbreaking Mini Micro scooter introduced in 2003, which transformed scooters from simple toys to practical transport options.

Leadership at Micro Kickboard plays a critical role in the company’s achievements. CEOs Julie and Geoff Hawksworth, along with General Manager Meghan Kriekaard, lead a passionate team dedicated to delivering high-quality, sustainable transport solutions and ensuring customer satisfaction.

Micro Kickboard’s journey began with Micro-Mobility Switzerland’s introduction of a foldable, lightweight scooter in 1999. This scooter, featuring PU wheels and an easy-to-use folding mechanism, set a new standard in personal transport and laid the groundwork for the Razor Scooter through a licensing deal with JD Sports.

Company Card Information:

  • Founded Year: 1999 (under Micro-Mobility Switzerland)
  • Product Range: Scooters, kickboards, and other personal transport solutions
  • Scooter for Age: 1-13 years
  • Revenue: <$5M
  • Employees: <25

LaScoota

LaScoota
LaScoota

Established in the scooter realm, LaScoota delivers dependable and multifaceted scooters for all rider levels. Their line includes the kid-friendly 2-in-1 light-up scooter and the commuter-centric Metro.

From shades like lively pink to timeless black, their variety speaks to every rider’s aesthetic. Their non-electric scooters, brimming with features, highlight their dedication to forward-thinking designs without electricity’s crutch.

In 2017, parents on a mission for child-safe scooters founded LaScoota. Recognizing a market gap, they introduced a scooter that kids could both sit on and scoot with, merging fun with physical well-being and coordination.

Company Snapshot:

  • Founded Year: 2017
  • Product Range: Kids’ 2-in-1 scooters, Metro commuter scooters, teen and adult scooters
  • Scooter for Age: Toddlers to Adults
  • Revenue: <$5M
  • Employees: <25

Razor 

Razor
Razor

In 2000, Razor disrupted the market with the launch of their Model A Scooter, transforming a simple child’s toy into an international sensation. They didn’t just refine the existing scooter design; they completely reimagined it, introducing a product that was both sleek and foldable, capturing the attention of customers young and old. The scooter quickly transcended its initial perception as a mere plaything, evolving into a symbol for modern, green, and efficient urban commuting.

Over time, Razor has strategically expanded its product offerings, acknowledging that innovation is an ongoing journey. Their portfolio now includes a variety of options ranging from the original kick scooters to electric scooters, electric skateboards, hoverboards, and even turbo-powered heel wheels. This broadened product range demonstrates Razor’s proactive approach to meet the changing needs of consumers and to keep pace with technological progress.

Razor’s vision extends far beyond merely selling scooters. They are on a mission to revolutionize lifestyles, championing outdoor adventures, fostering family connections, and encouraging a shift towards a more active, community-oriented way of living — a stark contrast to the screen-dominated world we find ourselves in today. Razor’s dedication to growth encompasses more than just their product selection and financial success; it is about cultivating a culture where enjoyment and movement are intertwined, evolving in tandem with their customer’s needs.

Company Card Information

  • Founded Year: 2000
  • Product Range: Kick scooters, electric scooters, electric skateboards, hoverboards, turbo-powered heel wheels
  • Scooter for Age: 2-16+
  • Revenue: $24.5M
  • Employees: 50-100

Radio Flyer

Radio Flyer
Radio Flyer

Since 1917, Radio Flyer has been part of the American fabric, a beacon of fun and the purveyor of adventure for kids. This Chicago outfit has quite the legacy, all thanks to Nonno, an Italian immigrant whose dream took root and flourished into a family business.

Radio Flyer’s scooters—be it the duo of wheels or the trio—strike a fine balance between excitement and the development of physical skills like coordination. They aren’t just about the thrill of the ride; they’re tools for growth.

Despite the march of time, Radio Flyer has managed to keep its essence intact, adapting to new generations without losing its soul. It’s not every day you see a brand that can claim a century of family history and still ride the wave of modern trends.

So, when you see one of those red scooters zipping by, remember, it’s not just a toy. It’s a slice of heritage, sparking joy and maybe a bit of nostalgia, all while keeping eyes on the road ahead.

Company Card

  • Founded year: 1917
  • Product range: Scooters, wagons, and other ride-on toys
  • Scooter for age: 2-16+
  • Revenue: $110M
  • Employees: 100-150

Micro Scooters

In 2006, a simple yet pivotal moment occurred in London. A father, seeking a gift for his child’s third birthday, stumbled upon the Mini Micro scooter. This wasn’t just a toy to him; it was a glimpse into a future filled with the laughter and energy of children on scooters. He, along with a childhood friend, envisioned something bigger.

Quick to act on their idea, they struck a deal with Wim from Micro in Switzerland, marking the beginning of Micro Scooters in Australia and New Zealand. Their start was humble, operating out of a garden shed, but they had the drive. Their approach was hands-on; they were always on the move, forging relationships with retailers and ensuring their scooters were top-notch.

Fast forward to today, and Micro Scooters has made its mark. It’s not just a brand; it’s a reflection of innovation, quality, and the drive of two friends who saw potential in a child’s toy. Their network boasts over 500 retailers, a testament to the trust they’ve earned. For those curious about the scooter industry, Micro Scooters is a case worth studying. It’s about a simple idea, executed with passion, that resonated with families across two countries.

Company Card

  • Founded Year: 2006
  • Product Range: Kids’ scooters, including Mini Micro.
  • Scooter for Age: Mainly targeting children aged 2 to 7.
  • Revenue: $13.9M
  • Employees: <25

Trunki

Trunki
Trunki

Rob Law MBE founded Trunki with a simple mission: to make travel delightful. Trunki isn’t just about suitcases; it’s about transforming the way kids experience travel. The company’s ride-on suitcases, splashed in bright colors and shaped like animals, don’t just hold clothes—they turn travel into a playtime. But there’s more to Trunki than just fun designs.

Sustainability is at Trunki’s core. These aren’t disposable products. Built to last, they can journey with multiple generations of young travelers. If a Trunki product does reach the end of its road, the company ensures it’s recycled, showing a true commitment to the environment.

For those familiar with kids’ scooters, don’t pigeonhole Trunki. They’ve expanded beyond suitcases, introducing a scooter for kids aged four and up. It’s a testament to how well they understand and cater to young adventurers.

Here’s the thing: Trunki gets it. They know travel. They know kids. And they’re dedicated to making journeys better, in more ways than one.

Trunki at a Glance

  • Founded Year: 2006
  • Product Range: Ride-on suitcases, travel accessories, and children’s scooters.
  • Scooter for Age: Designed for children aged 4+.
  • Revenue: $6.7M
  • Employees: <25

The Rise of Electric Scooters

Electric scooters have zipped into urban transit, offering a zesty twist to the daily grind. They’re everywhere, thanks to their smart design and green footprint. From daily commuters looking to dodge traffic snarls to youngsters craving a quick zip down the lane, e-scooters are the new go-to.

Out in the fray, a few brands make a real splash. Segway’s got a rep for tanks on two wheels – solid and dependable. Xiaomi’s hitting the right notes with a blend of tech and value that’s a no-brainer for the budget-minded geek. Boosted scooters – they’re the hot rods of the bunch, made for those who want to feel the wind a bit more. Razor’s kept it simple and broad, sticking to what works. Then there’s Swagtron, mixing up the game with some neat tricks without breaking the bank.

But it’s not all smooth riding. Tossing a leg over one of these comes with a checklist – local laws, check; a helmet, check; lights, signals, and brakes that won’t quit, check. You’ve got to stay sharp, because staying safe on these rides is on you.

Now, let’s cut the fluff. What you need to know is this: E-scooters are a blast, they’re eco-friendly and can wiggle through traffic like nothing else. But they’re not toys. Gear up, know the rules, and ride smart.

The Future of Scootering

In envisioning the scooter’s future trajectory, one can’t help but be excited by the potential for innovation. Designers are hard at work, and with each sketch, the future unfolds. A glimpse at the latest designs reveals scooters boasting dual suspension, guaranteeing an unparalleled ride quality. Solar-powered batteries hint at miles of range beyond a mere single charge, pushing the boundaries of what we deem possible.

What’s buzzing in the scooter world now? The Ninebot KickScooter has emerged as a popular scooter, praised for its comfortable ride and impeccable performance, even in wet conditions. Apollo Air, another name that’s echoing in scooter circles, is a top pick for many due to its rear suspension, ensuring longer rides are as smooth as short ones.

Max speed and top speed are critical factors, especially for those using scooters for their daily commute. Imagine zipping through the bike lane, covering long distances, with your favorite scooter, having the confidence that it won’t buckle under hilly terrain or demand a recharge too soon.

Price is always pivotal. While some might lean towards the great scooter offerings with hefty price tags, many are scouting for that perfect choice that combines a good deal with top-tier features. After all, an affordable price doesn’t have to compromise the riding experience.

Speaking of experience, the debate between solid tires and pneumatic tires remains lively. The former, praised for its resilience, while the latter promises a plush ride. And for those more adventurous at heart, trick scooters are stealing the limelight. Stunt scooter events are drawing top riders, competing and showcasing their skills, making scooter riding not just a commute but a spectacle.

Brakes, too, play a pivotal role. Mechanical disc brakes are a common sight, but the hydraulic disc brakes, known for their precision, are becoming the top choice for many. Grip tape, ensuring safety especially during longer rides, is becoming standard among top brands.

In this ever-evolving landscape, choosing the best scooter can be daunting. But whether it’s for that daily commute, a leisurely weekend ride, or to join the ranks of top riders in street sports, there’s a favorite pick for everyone. The future of scootering is exhilarating, and we’re just at the starting line.

Conclusion

Reflecting on the best scooter brands this year requires a balance between those who’ve innovated and those who’ve catered to consumer needs.

Tips for Choosing a Scooter: When facing the vast scooter market, rely on your instincts. The perfect scooter for you aligns with your riding habits and lifestyle.

In a crowded market, let your decision mirror your personal needs and desires. Navigation, after all, is about finding your path, not just following the crowd.

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